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After 25 Years of Roasting, Great Coffee Doesn’t Just Happen

Drinks, Event, Find Local Food, Guest Post

PETOSKEY, MICHIGAN  | MAY 2018 – There’s a month-long celebration at Roast & Toast Coffee & Café beginning May 1, and it’s a big one! What’s all the fuss, you may wonder? Mary and Bob Keedy, owners of Roast & Toast are celebrating their 25th year in business, which opened in downtown Petoskey in 1993.

Superior Coffee Roasting Company-3-ZF-8494-13066-1-001-004

The Daily Grind: Superior Coffee Roasting Co.

Find Local Food, Ron Kurnik, Specialty Producers
Superior Coffee Roasting Co. was formed both at the right time and the right place for the Eastern U.P.  Ron Kurnik, the President of the company saw an apparent void in this part of Michigan when it came to fresh roasted coffee when he moved there in 2010. Just two years later, he was implementing the “Field of Dreams” expression of “build it and they will come,” and within the first 6 months he knew that his business was going to grow and succeed in its mission to bring fresh, high quality, (aka Superior) coffee to an ever growing radius of customers.
Argus Sunrise

Giving Back to the Farmers: Argus Farm Stop

Benefit, Economy, Find Local Food, Get Involved, Kelly Wilson, Retail, Southeast Michigan, Stories

Did you know that farmers receive only 17 cents per retail sales dollar (on average) when their food is sold through traditional channels? The remaining 83 cents of this dollar goes to middlemen, distributors, and other players in the food system. Selling direct to consumer (farmers markets, roadside stands, CSA programs, etc.) generates higher margins for farmers (and strengthens consumer’s ties to their food) but can come with its own set of unique challenges and risks: unfavorable weather impacting sales, large time/energy demands, lack of convenience, and seasonality.